Director of Activation and Brand Strategy - Healthcare Advertising - Philadelphia, Remote | Meet Recruitment

Director of Activation and Brand Strategy - Healthcare Advertising - Philadelphia, Remote

  • 145000 USD - 165000 USD
  • Philadelphia, United States
  • Permanent
Meet is partnering with a mid-sized networked healthcare advertising agency to find a highly skilled Director of Activation and Brand Strategy to join their team! The agency itself works across a wide variety of therapeutic categories & partners with various clients within the pharma, biotech, and medical device space. The work is a mix of HCP & DTC and they are known for specializing within the strategy & brand planning space.

If you’re a seasoned Activation and Brand Strategiest looking to continue to grow your career in the healthcare advertising space, apply below to learn more!

Job Description:
  • Strategize and prioritize roadmaps aligning with business objectives and client feasibility.
  • Define unique value propositions and collaborate across teams for healthcare brand strategies.
  • Conduct competitive analyses to identify brand strengths, weaknesses, and opportunities.
  • Create compelling brand and digital messaging resonating with targeted audiences.
  • Develop creative briefs and audience personas based on thorough research.
  • Cultivate strong client relationships, leading brand planning efforts.
  • Oversee and develop the career of junior staff members.

Skills Required:
  • Bachelor's degree in relevant field, preferably Marketing/Advertising.
  • 7+ years of brand strategy experience within a healthcare advertising agency setting
  • Experience working within both the HCP and DTC space
  • Exceptional persuasive communication skills, both written and verbal
Please contact Lily Butt at if you would like to learn more about this opportunity.
Kayleigh Besnecker Senior Recruiter

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